Hutama Karya

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Challenge
Hutama Karya, as a state-owned enterprise (BUMN) contributing to nation-building through its impactful projects felt by the community, aims to underscore its involvement in the digital ecosystem to embrace the wider society.

  • Project type
    Social Media Management
    Paid Advertisement
  • Client
    Hutama Karya
  • Period
    December 2021 - November 2022

Result

423,816

Total Followers that occurred
across digital assets

421,69%

Total engagement that occurred
across digital assets
Solutions
We came up with “Hubungkan Kebaikan”, which embodies Hutama Karya’s vision as a connector between City, Business, Blessings, Love, and Generations. Through social media, Hutama Karya is committed to being a bridge that directly brings goodness to society.